Manage it in Shopify
Management is embedded directly in Shopify admin. Customer intelligence, conversational shopping, and checkout personalization are managed together.
Offer Intelligence
Grow order value while protecting margin.
Not every shopper needs a discount. OfferOptics uses customer and commerce context to prepare retailer-approved offers when expected incremental revenue justifies the margin cost.
- Profit-focused
- Customer-aware
- Demographic and contextual signals where permitted
- No retailer-specific training cycle
- Retailer-approved
- Measured against a control
Explore your AOV opportunity without changing your store. Qualified retailers may receive up to one month of complimentary full-platform access, subject to fit review, approval, and capacity.
Shopify-native customer intelligence
Grow order value. Keep setup simple.
Self-service setup and management, with no consulting engagement or complex deployment required.
Configure it yourself
Simple buttons and text fields let your team configure the experience, including chat. You control the settings and appearance.
Make it part of your storefront
Liquid storefront components bring the experience into your store. Checkout personalization uses supported Shopify placements under your rules.
Keep the tools you use
Works with existing marketing, recommendation, and support tools through supported integrations. Full Platform provider features require a connected account and your authorization.
The Retailer Problem
Discounting is one controlled part of the AOV strategy.
Blanket discounting can increase orders while unnecessarily giving away margin. The real question is whether the offer changed the purchase decision enough to create incremental profit.
What better looks like
Stop discounting when the discount does not create incremental profit.
AOV Strategy
Start with a more relevant basket. Use offers selectively.
Better discovery, recommendations, cross-sell, and cart and checkout experiences come first. A discount is a controlled option when its expected incremental value justifies the margin cost.
Merchant Guardrails
Make the economics earn the offer.
Use behavior, cart, catalog, inventory, eligibility, and margin to prepare an offer for retailer approval or execution within an authorized scope.
- AOV and incremental revenue
- Margin and discount waste
- Controls and holdouts where supported
- No guarantee of uplift
Profit Before Redemption
Make the economics earn the discount.
Use current customer and commerce context under retailer controls to decide whether an approved offer is likely to create more value than doing nothing.
Profit-First Optimization
Optimize for profit, not discount volume.
Offer Intelligence considers customer context, behavior, cart context, product economics, margin, eligibility, and approved merchant rules to identify situations where an offer is expected to create more economic value than doing nothing.
The model supports a better decision. It does not promise perfect prediction.
- Customer behavior and cart context
- Product economics and margin
- Merchant eligibility rules
- Incremental revenue and profit objectives
Decision Context
Use more context than cart value alone.
Shared Customer and Commerce Intelligence can add permitted customer segments, behavioral context, and demographic context where configured and compliant. Sensitive-attribute targeting is not part of the value proposition.
- Customer segments where permitted
- Behavioral and lifecycle context
- Commerce Intelligence context
- Optional consented demographic enrichment
Retailer Control
Your team controls every offer.
OfferOpt prepares and evaluates supported offer decisions under merchant approval, rules, eligibility, and guardrails. It does not autonomously change pricing or activate a discount without retailer authority.
- Retailer-approved discounts
- Merchant eligibility and frequency rules
- Controlled activation
- Pause and reversal controls where supported
Proof
Did the offer actually create more profit?
The goal is not to prove that discounted shoppers converted. It is to prove that the offer created incremental economic value compared with the right control or holdout.
Measured against the right evidence
- Control and holdout comparisons
- Incremental revenue
- Conversion
- Margin
- Profit
- Discount-waste reduction
How It Works
Put profit-aware offers to work under your rules.
Combine pretrained Offer Intelligence with current customer and commerce context, then activate only supported, retailer-approved offer types.
No Training Cycle
Start without a retailer-specific training cycle.
Use pretrained Offer Intelligence with current catalog, inventory, cart, eligibility, and margin context from initial deployment instead of waiting to train on retailer-specific discount history.
- Pretrained Offer Intelligence
- Current cart and product context
- Merchant eligibility rules
- Margin-aware guardrails
Customer and Commerce Intelligence
Bring the decision context together.
Use permissioned customer context alongside conversion signals, CRO opportunities, margin, experimentation, and measured performance to decide whether an offer deserves to run or scale.
- Behavioral and lifecycle context
- Conversion and session context
- Margin and product economics
- Experiment and performance evidence
Supported Offer Types
Match the incentive to the economic case.
Use supported offers across specific shopping contexts instead of applying blanket discounts to every session.
- Targeted discounts and contextual promotions
- Cart-risk offers
- Linger and exit interventions
- Shipping incentives and segment-aware promotions
One AOV Growth Platform
One platform to grow order value.
AI Shopping Assistant, Recommendation Intelligence, and Offer Intelligence use the same Customer Intelligence, Commerce Intelligence, experimentation, and measurement foundation.
These are shopper-facing capabilities within OfferOptics, not separate platforms. Provider context and actions that require verified Full Platform connections remain bounded by tenant permissions and retailer controls.
See It in Your Business
Put profit-aware offer decisions to work.
Use Offer Intelligence with the full OfferOptics platform for one month and measure incremental revenue, margin, and profit under your guardrails.
Explore your AOV opportunity without changing your store. Qualified retailers may receive up to one month of complimentary full-platform access, subject to fit review, approval, and capacity.