Connect customer intelligence. Put it to work across your store.
OfferOptics connects available customer context, executes supported recommendations, offers, and shopping responses within your rules, and uses measured outcomes to improve future decisions.
Connected intelligence. Automatic action. Measured improvement.
- 01
Connect the context
OfferOptics brings available customer signals together with Shopify products, inventory, orders, and commerce context.
- 02
Act on buying intent
The platform automatically delivers supported recommendations, offers, and shopping responses within the rules you authorize.
- 03
Test what creates value
OfferOptics runs A/B tests and measures customer response, purchases, and incremental impact where the experiment supports that conclusion.
- 04
Improve the next decision
OfferOptics AI applies measured learning to subsequent recommendations, offers, and interactions within your configured permissions.
Shopper responses happen in real time. Experiments accumulate evidence over time. A purchase after an interaction alone does not establish incremental lift.
Recognize the intent. Capture the opportunity.
From customer intent to revenue action. Explore a fictional shopping conversation and the permissions and evidence behind each step.
Explore the journey
A shopper asks for help choosing.
Which of these bags fits a 15-inch laptop?
- Available evidence
- The question provides product intent and a concrete suitability requirement within the current shopping conversation.
- Platform action
- OfferOptics recognizes the requirement and retrieves relevant product information.
- Required permission
- AI Shopping Assistant enabled with access to the permitted catalog.
- Measurement
- Record the interaction and the product-discovery response.
Result status: Illustrative input. No customer result.
This is an explanation of supported capabilities, not a live product demonstration or a customer case study. It does not assume every external search or support tool shares every signal.
One Customer Intelligence Platform. Three Intelligence Layers.
Customer Intelligence, Commerce Intelligence, and Shopping Intelligence operate on one shared intelligence and measurement foundation.
Measurable customer and revenue value across Shopify
Understands customer behavior, value, lifecycle, and relationships.
Applies Customer Intelligence to revenue opportunities across the business.
Uses Customer and Commerce Intelligence during the live shopping experience.
One Platform. One Continuous Intelligence Loop.
Customer, Commerce, and Shopping Intelligence operate through the same path from opportunity to measurable customer and revenue value.
- Step 01
Identify
Find potential customer, commerce, product, and shopping opportunities.
- Step 02
Prioritize
Rank by expected economic value, confidence, effort, margin, and risk.
- Step 03
Act
OfferOptics executes supported actions automatically within the rules and scope you authorize. Actions requiring explicit approval retain that step.
- Step 04
Prove
OfferOptics runs A/B tests and measures response, purchases, and margin. Incremental lift requires a valid comparison and sufficient evidence.
- Step 05
Learn
OfferOptics AI applies measured learning to subsequent recommendations, offers, and priorities within your configured permissions.
Keep your stack. Connect what it knows.
Existing systems keep doing the jobs they already perform. OfferOptics connects them to one Customer Intelligence Platform for shared context, retailer-controlled action, measurement, and learning.
Designed for the controls serious retailers require.
One shared control model governs intelligence, retailer approvals, supported action, measurement, and learning across every platform layer.
- Merchant-Controlled Automation
- Authorize the scope once for supported automations. OfferOptics operates within those rules, while actions that require explicit approval remain subject to review.
- Explainable Decisions
- Every recommendation includes reasoning, confidence, expected impact, and the data it was based on.
- Tenant Data Isolation
- Per-tenant storage designed to keep each retailer's commerce and customer data separate.
- Role-Based Control
- Granular roles and permissions so teams see and act only on what their work requires.
- Complete Auditability
- Full-fidelity trail of recommendations, approvals, edits, executions, and outcomes.
- Secure Integrations
- Least-privilege connectors, scoped credentials, and encrypted transport across connected systems.
Put the revenue opportunity to the test in your own store.
Connect available data, activate a supported response, and inspect the evidence before choosing your paid scope. Results depend on data, traffic, and the test selected.
Install through Shopify, then request your one-month evaluation in the app. Complimentary full-platform access is subject to fit review, approval, and capacity. Installation or a request does not activate access.