CEO / Leadership
Find and measure new revenue opportunities inside the existing commerce business.
Commerce Intelligence for Shopify
Find, test, and measure the next commerce opportunity.
OfferOptics continuously identifies where the commerce experience can perform better, helps teams choose what to change, and measures whether the action created incremental value.
The Economic Question
Where can the commerce business perform better, and which changes create incremental value?
Continuously identify, prioritize, test, and measure opportunities to generate more revenue from the commerce experience already operating.
Economic outcomes
ConversionAverage order valueIncremental revenueMarginRevenue per visitorCommerce productivity
Value by Role
The outcomes your team is responsible for.
Ecommerce
Identify where commerce behavior suggests measurable revenue opportunities.
Growth
Generate more incremental growth from demand already being created.
Merchandising
Measure which product and merchandising decisions create more revenue.
Commerce Intelligence Capabilities
One continuous commerce improvement and measurement system.
Commerce Intelligence brings Conversion Intelligence and CRO Advisor together with retailer-controlled action, experimentation, promotion decisions, and ongoing proof.
Find where commerce performance can improve
Analyze funnel, storefront, product, collection, and device behavior to detect and prioritize conversion opportunities with supporting evidence.
- Funnel and drop-off analysis
- Storefront behavior analysis
- Linger and exit behavior
- Product and collection behavior
- Device-aware findings
- Prioritized recommendations
Turn evidence into a decision-ready plan
Give teams context-aware guidance, diagnostics, explanation, and investigation support before they commit time or traffic to a change.
- Optimization guidance
- Recommendation explanation
- Impact and effort prioritization
- Investigation guidance
- Merchant decision support
- Experiment drafts
Move approved opportunities into action
Prepare supported no-code or implementation-assisted changes while keeping every storefront, promotion, and recommendation action under retailer approval.
- Merchant-approved actions
- Supported storefront changes
- Promotion and offer rules
- Recommendation actions
- Conversion interventions
- Controlled rollout
Measure whether the action created value
Use A/B tests, treatment and control comparisons, holdouts, and action-level attribution where appropriate to separate activity from incremental impact.
- A/B testing
- Control and holdout groups
- Experiment tracking
- Merchant-controlled activation
- Action-level attribution
- Continuous lift analysis
Keep performance evidence in the opportunity loop
Use storefront and behavioral telemetry to detect performance issues, monitor change, and improve how future opportunities are prioritized.
- Storefront telemetry
- Behavioral telemetry
- Performance diagnostics
- Ongoing monitoring
- Prioritization signals
- Measured outcomes
Use promotions when the economics support them
Combine eligibility, segmentation, margin, and outcome evidence to prepare retailer-approved promotions and measure revenue against discount cost.
- Shopify native discounts
- Optional Shopify Functions execution
- Dynamic eligibility
- Advanced merchant rules
- Margin-aware decisions
- Incremental impact measurement
Promotion decision flow
Promotion intelligenceDecisionMerchant approvalExecutionControl or holdoutRevenue and margin
Illustrative Scope Comparison
A $50K+ enterprise CRO workflow, made continuous.
Traditional enterprise CRO projects can span analytics, UX analysis, strategy, implementation, experiment design, monitoring, and reporting. OfferOptics brings that workflow into an ongoing intelligence system inside Shopify.
The ranges shown are illustrative project comparisons, not guaranteed market rates, OfferOptics pricing, or the value of a single report. Actual project scope and fees vary by retailer and provider.
- CRO, analytics, and UX analysis
- $15K to $40K
- Implementation and engineering
- $10K to $30K
- Experiment design and setup
- $5K to $15K
- Monitoring and optimization
- $5K to $15K
- Analysis and reporting
- $3K to $10K
Comparable complete engagement
$50K+
Proof
Did this action create incremental value?
Recommendations are inputs. Commerce Intelligence closes the loop by tying approved actions to the outcomes they were meant to change, using appropriate controls or holdouts where supported.
Measured against the right evidence
- Incremental revenue
- Conversion
- Average order value
- Margin
- Confidence
- Action-level lift
Get Started
Your data. Your decisions. Your results.
Find the opportunity, act on what matters, and measure the value. Put Customer and Commerce Intelligence against your own Shopify business and let the results show what deserves to scale.
Qualified Shopify retailers can request up to 30 days of free access after fit review; approval is not automatic.